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Assistant Director, Brand, Sponsorships & Events

Job no: 573816
Work type: Full time - Continuing/Permanent
Categories: Marketing, Education

  • Bring RMIT’s 2020 strategy to life
  • Full-time, ongoing position, Competitive salary on offer + 17% super
  • Build a differentiated brand position in global markets

 About RMIT

RMIT is a multi-sector university of technology, design and enterprise with more than 91,000 students and 11,000 staff globally. RMIT offers postgraduate, undergraduate, vocational education and online programs to provide students with a variety of work-relevant pathways.

The University’s mission is to help shape the world through research, innovation, quality teaching and engagement, and to create transformative experiences for students, getting them ready for life and work. With strong industry connections forged over 130 years, collaboration with industry remains integral to RMIT’s leadership in education, applied and innovative research, and to the development of highly skilled, globally-focused graduates.

The Global Marketing and Student Recruitment Group’s vision is to bring to life RMIT’s 2020 strategy by putting the student at the centre of everything we do, creating a differentiated brand proposition, developing integrated deep insights for all of our global students, and cultivating a differentiated and relevant service experience for those segments.

The Role

The Assistant Director, Brand, Sponsorships & Events will lead RMIT’s Brand and Sponsorships and Marketing Events strategy, from ideation to implementation and optimisation. You will effectively drive business benefits, including revenue, productivity and customer experience across the marketing and sales funnel. This position will be accountable for delivering the future-state brand experience demonstrating a design, lean and agile approach that builds creative and engaging experiences at scale for our customers.

Your Responsibilities

  • Develop and embed the RMIT master brand strategy to craft a differentiated position in global markets, cultivate market awareness and guide internal decisions
  • Lead & implement key marketing events that drive commercial outcomes
  • Work with key partners and the broader Marketing team focusing on meeting business goals through the distribution of unique content
  • Build digital methodologies aligned to brand strategy, ensuring all content is optimised to grow awareness and positive reputation

Culture

Our people make everything at the University possible. We encourage new approaches to work and learning, stimulating change to drive positive impact. RMIT exists to create transformative experiences for our students, getting them ready for life and work. You will be a part of a productive and collaborative team, who values working relationships and outcomes through open and inclusive planning, continuous information sharing and transparent work practices

Benefits

  • Flexible working arrangements
  • Be part of RMIT’s academic life and attend various events and workshops
  • Free access to RMIT staff gym (including free Yoga and Pilates classes)
  • 2% salary increase each year and annual leave loading of 1.35%
  • MYKI pass discount
  • Additional annual leave

To find out more, please visit our website: RMIT Employee Benefits

To Apply

For further information, please see Position Description and Candidate Pack below: 

Download File PD - Assistant Director Brand Sponsorships Events.pdf

Download File Candidate Pack - Assistant Director Brand Sponsorships and Events.pdf

Applicants are requested to submit a CV, cover letter and separately address the key selection criteria as outlined in the Position Description. 

Applications close on Sunday 31 March 2019.

This role will require satisfactory confirmation of a Working with Children Check.

RMIT is an equal opportunity employer committed to being a child safe organisation. We are dedicated to attracting, retaining and developing our people regardless of gender identity, ethnicity, sexual orientation, disability and age. Applications are encouraged from all sectors of the community and we strongly encourage applications from the Aboriginal and/or Torres Strait Islander community.

RMIT was named as an Employer of Choice for Gender Equality (EOCGE) from the Workplace Gender Equality Agency (WGEA) in 2018 based on significant progress made in 2017, and Gold Employer status in the Australian Workplace Equality Index (AWEI) in recognition of our commitment to celebrating the diverse genders, sexes and sexualities (DGSS) of our community.

Application close: AUS Eastern Daylight Time

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