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Digital Content Producer

Job no: 579544
Work type: Full time - Fixed term/Contract
Categories: Media, Journalism & Communications, Education, Design, Marketing and Communications

  • Creation, optimisation and personalisation of digital content
  • Full-time, 12 month contract
  • Melbourne CBD Location

About RMIT
RMIT is a multi-sector university of technology, design and enterprise with more than 91,000 students and 11,000 staff globally. RMIT offers postgraduate, undergraduate, vocational education and online programs to provide students with a variety of work-relevant pathways.

The University’s mission is to help shape the world through research, innovation, quality teaching and engagement, and to create transformative experiences for students, getting them ready for life and work. With strong industry connections forged over 130 years, collaboration with industry remains integral to RMIT’s leadership in education, applied and innovative research, and to the development of highly skilled, globally-focused graduates.

The Engagement and Vocational Education (E&VE) Portfolio leads and coordinates the University's industry engagement, marketing, vocational education and domestic and international student recruitment. 

E&VE is led by the Deputy Vice Chancellor (Engagement and Vocational Education). The business units within E&VE portfolio are: Global Marketing and Student Recruitment, Communications, Industry Business Development, the Office of Executive Director Vocational Education and Planning and Resources. 

The Global Marketing and Student Recruitment Group’s vision is to bring to life RMIT’s 2020 strategy by putting the student at the centre of everything we do, creating a differentiated brand proposition, developing integrated deep insights for all of our global students, and cultivating a differentiated and relevant service experience for those segments.

Our people make everything at the University possible. We encourage new approaches to work and learning, stimulating change to drive positive impact. RMIT exists to create transformative experiences for our students, getting them ready for life and work. You will be a part of a productive and collaborative team, who values working relationships and outcomes through open and inclusive planning, continuous information sharing and transparent work practices.

The Role and Your Responsibilities
Leading the way in digital content for RMIT University’s key marketing campaigns, the Digital Content Producer works with the Manager Content and team to achieve best practice in content creation, optimisation and personalisation. The key components to success as a Digital Content Producer are writing, editing and digital content management, as well as coordinating projects, providing content advice and being the general contact for content enquiries.

Skills & Experience

  • Customise content through quality writing and editing as required
  • Prior knowledge of Adobe Experience Manager, Adobe Target, Abode Audience Manager and Adobe Analytics or similar platform
  • Experience carrying out campaigns with large co-operations
  • Demonstrated ability to use potential opportunities to promote RMIT and act as a first point of call for queries and requests
  • Coordination and scheduling of content queries and updates, including high visitation pages
  • Demonstrate the ability to curate, coordinate and write content for hard copy publications


  • Flexible working arrangements
  • Career opportunities
  • Access to free wellness & fitness classes
  • MYKI pass discount

To find out more, please visit our website: RMIT Employee Benefits

To Apply
Please submit your CV, and cover letter outlining your experience by clicking on the ‘Apply now’ link. Please note that a separate response to KSC is not required. For further information about this position, please see Position Description below.

We would also like to see a portfolio.

Download File PD - Content Coordinator.pdf

Applications close on Tuesday 20th August 2019 at 11:55pm.

This role will require satisfactory confirmation of a Working with Children Check.  

We kindly request that we are not accepting agency enquiries for this role.


RMIT is an equal opportunity employer committed to being a child safe organisation. We are dedicated to attracting, retaining and developing our people regardless of gender identity, ethnicity, sexual orientation, disability and age. Applications are encouraged from all sectors of the community and we strongly encourage applications from the Aboriginal and/or Torres Strait Islander community.

RMIT was named as an Employer of Choice for Gender Equality (EOCGE) from the Workplace Gender Equality Agency (WGEA) in 2018 based on significant progress made in 2017, and Gold Employer status in the Australian Workplace Equality Index (AWEI) in recognition of our commitment to celebrating the diverse genders, sexes and sexualities (DGSS) of our community.

Application close: AUS Eastern Standard Time

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